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Fierce Feminine Leadership Live

Sonja M. Salmon

Sonja M. Salmon

CEO & Founder, Ebby Rane

Sonja M. Salmon is an entrepreneur, business strategy consultant and executive coach.

She is the CEO and Founder of Ebby Rane, a global brand of luxury luggage and accessories designed to enhance the experience of travel through a unique patented packing system.

As a frequent business traveller, Sonja identified a gap in the market for timeless and sophisticated luggage and travel accessories for women. With a clear vision for changing the customer travel experience, she designed the collection and collaborated with an international team to launch Ebby Rane
to rave reviews by globetrotting women and international media.

Sonja identified a gap in the market for timeless and sophisticated luggage and travel accessories for women. The collection has been featured in The Robb Report, InStyle, Four Seasons, Mercedes Benz, Good Housekeeping, enRoute, Elle Hong Kong, The Globe and Mail and the National Post.

Sonja is also the founder and lead consultant of SMS Consulting, a business advisory firm offering executive coaching to emerging leaders, workshops, facilitation and other bespoke business advisory services.
 
Following 15 years in a corporate setting with international work assignments, Sonja’s energy for entrepreneurialism brings accountability, strategic direction and drive for excellence to her businesses. Her former career includes multiple senior management positions including General Counsel and Chief Risk Officer for a global financial institution. A collaborator with a reputation for building high-performing teams, Sonja leads with her strengths – she is a strategist, a relationship builder and a visionary. Sonja and her husband have two beautiful boys. She is a hands-on mom and chauffeur most nights to her budding sports stars. Sonja’s passions include global travel adventure, food and wine, tennis and listening to jazz.

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